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So You Want to Open a Medical Practice

Opening your own practice is one of the most rewarding moves a physician can make. It is also a business, and businesses live or die on the plan behind them. Here is how to build that plan.

May 25, 2023 · Patrick Quinn

Great medicine and a great practice are not the same thing. The first is about your skill. The second is about strategy, structure, and cash flow. The physicians who succeed in private practice are the ones who treat the launch like the serious business venture it is. A clear, honest business plan is the place to start, and these are the ten parts it should contain.

1. Executive summary

This is the practice in brief: who you are, what you will offer, where you will operate, and what you intend to achieve. Written last but read first, it sets the direction for everything that follows and forces you to state your vision plainly.

2. Company description

Define the practice itself. The legal structure, the mission, the patient population you intend to serve, and what will distinguish you in your market. This is where the practice stops being an idea and starts becoming a defined entity.

3. Market analysis

Understand the ground you are building on. Study the local demand, the competing providers, the payer landscape, and the demographics of the community you will serve. A clear-eyed market analysis tells you whether the opportunity is real and how to position for it.

4. Services and products

Lay out exactly what the practice will provide, from the clinical services down to the systems that run them. This includes a decision that shapes everything else: choosing a Practice Management and EHR system that fits how you intend to work. Get this choice right early, because it touches scheduling, documentation, and billing for years.

5. Management and staffing

A practice is only as strong as the people in it. Map out the roles you need, who will fill them, and how the practice will be led day to day. Plan your hiring against your patient volume so you are neither overbuilt nor stretched thin.

Billing is the lifeline of any successful medical practice.

6. Financial plan

This is where intentions meet arithmetic. Project your startup costs, operating expenses, expected revenue, and the runway you need to reach stability. A realistic financial plan is what keeps the practice solvent through the lean early months and what lenders and partners will look at first.

7. Legal and regulatory requirements

Healthcare is heavily regulated, and the cost of getting this wrong is steep. Engage qualified counsel, complete your licensing, and build for HIPAA compliance from day one. These are not boxes to check later. They are the legal foundation the practice stands on.

8. Compliance and risk analysis

Beyond meeting the rules, think through where the practice is exposed and how you will protect it. A thoughtful compliance and risk analysis anticipates the problems that sink new practices and puts safeguards in place before they are needed.

9. Establish relationships with payers and referral sources

Patients and revenue both flow through relationships. Get credentialed with the payers your patients use, and build connections with the referring providers who will send patients your way. These relationships take time to develop, so start early, well before opening day.

10. Decide how to handle billing

This is the decision that quietly determines whether the practice thrives. You can build billing in-house, or you can outsource it to a specialized billing partner. For most new practices, outsourcing to a proven partner means expert billing from the very first claim, without the cost and risk of building a department before there is revenue to support it.

The lifeline

Of everything on this list, one truth sits underneath all of it. Billing is the lifeline of any successful medical practice. A practice can do everything else well and still fail if the revenue does not come in cleanly and consistently. InterHealth Solutions has decades of expertise helping practices get started and reach sustainability quickly, and we would be glad to be part of your launch. Build the plan, protect the lifeline, and give the practice the foundation it deserves.

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Call today for a free consultation, or start the conversation and we will show you exactly where your revenue is leaking.